Who am I

Photo by:  Michael Fisch

Photo by: Michael Fisch


Hi I'm Valeria,
Expert Designer & UX evangelist

Current position - Freelancer ( Jan 2011 – Present )  //  Israel

It's nice that you stopped by

Ever since I can remember, I've always loved art and creating new things. It started back in high school- I have been studying fashion design for 4 years, when I realized that creating is my passion. That realization had lead me to study web design and later UX design and since then I'm always learning new skills (The newest skill being interaction design).


When it comes to design, my motto is Pixel Perfect and I always try to be at the front of the UX design trends. When I approach a project I give my whole and beyond, conceptually and creatively.

You can find me on social media: 

Or just call: +972-549481114


I know: 

  • Sketch
  • Axure
  • PS & AI
  • After Effect
  • knowledge of Html & Css (basic/ enough to persuade developers) 

And many more


As a Freelance Ux designer

I work with large web development companies improving and creating innovative user experience. Creating new concepts, wireframes & researching different websites, mobile web & apps is part of my daily routine.


Many, many years ago ...

4 years ago I was a UX/UI Expert at Tyco. I worked on complicated web portals and websites, mobile apps and mobile web and was the art director for the small business digital design department.



As part of my job I created concepts and dealt with user interface design and also had the responsibility of the customer process and workflows.




Before working at Tyco, I worked as a web designer at Pionet Technologies for 3 years. As part of my job at Pionet Technologies, I designed websites and large portals for leading Israeli companies with focus on innovation and precision.


A large part of my work at Pionet Technologies was designing mobile websites and applications and finding creative solutions for existing design problems on live websites.



8 years ago, after I graduated with honors at John Bryce - Mediatech High-Tech (The Training Division of Matrix Company) they wanted me to work for them and offered me a job.

As a web designer at John Bryce, I worked on designing all of the marketing material for the training centers, dealing with tight deadlines, and under great pressure - but it was all worth it, wasn't it?


People in Linkedin tell about me: 

A talented designer can see beyond your words- Valeria can do so. Simple to complex projects - she can understand it, plan it and design it to perfection.
— Ronnen Fischer Co CEO at CodeOasis LTD.
Valeria is a pleasure to work with - her recent work for madsec was outstanding and was produced within both time & budget despite changes to the brief along the way.
She was able to think outside the box to deal with some visual ‘challenges’ and the end result has left our customers very happy - thanks!
— Nir Amkayes vp sales & business development at Madsec Security
Valeria is a highly professional Designer.
She provides excellent results, on time and to our satisfaction and the satisfaction of our customers.
Her knowledge is very up to date and she offers great suggestions on how to improve UI and UX. I highly recommend Valeria for any design project.
— Sion Retzkin Head of Presale Department & CISO at Cronus Cyber Technologies
Working with Valeria is a great experience.
From the description phase to the excellent design products.
Understanding the needs fast and delivering within the time frame with little changes. Highly recommended.
— Amir Golan CO-CEO at CodeOasis

If you've come this far ...